Market Segments Composition
CMAT 2021 · Innovation & Entrepreneurship · Easy · Innovation and Entrepreneurship
Market segments should comprise of customers who:
- A.
Share similarities
- B.
Do not share similarities
- C.
Have bought the product or service previously
- D.
Have not bought the product or service previously
Answer
A
Explanation
A market segment is a group of customers who share common characteristics, needs, or behaviors (similarities).
Related Innovation and Entrepreneurship questions
- #3893Entrepreneurs and riskCMATINEMCQEasy
- #3894Entrepreneurial intentCMATINEMCQMedium
- #3895Type of financing by Angel InvestorsCMATINEMCQEasy
- #3897Conclusion of Business PlanCMATINEMCQMedium
- #3898Venture Profitability StrategyCMATINEMCQEasy
- #3899Barriers to EntryCMATINEMCQEasy
- #3900Team CompetenciesCMATINEMCQEasy
- #3901Definition of TrademarkCMATINEMCQEasy
Practise this under exam conditions
Sign in to solve it with a live timer, the on-screen CAT calculator, and streak and accuracy tracking across every question you attempt.
Solve in the workspace