Toothpaste Market Research Survey Analysis

MAT 2018 · DA · Medium · Data Interpretation

Passage / data set

A company Daant Chamko Ltd. is planning to introduce a new variety of toothpaste. It has recruited MBA summer trainees to conduct a market research to establish the relationship between the price of a toothpaste used by a household and the household's monthly income. The following information is gathered:

Price of toothpaste used (Rs.)< Rs. 1,500Rs. 1,500-2,500Rs. 2,500-3,500Rs. 3,500-5,000> Rs. 5,000
< 41500500
4 – 6175075035015050
6 – 8500120040020050
8 – 10250450500400100
> 1050100250300200

Question 1 of 5

What is the average price of a toothpaste used by a household with income of over Rs. 5,000?

  1. A.

    Rs. 8.75

  2. B.

    Rs. 9.00

  3. C.

    Rs. 6.95

  4. D.

    Cannot be determined

Question 2 of 5

What is the probability of a household with income less than or equal to Rs. 5,000 p.m. using a toothpaste costing less than Rs. 8?

  1. A.

    0.92

  2. B.

    0.76

  3. C.

    0.63

  4. D.

    None of these

Question 3 of 5

If a family uses a toothpaste priced at between Rs. 6 and Rs. 8, what is the probability that its income is at least Rs. 2,500 p.m.?

  1. A.

    0.20

  2. B.

    0.22

  3. C.

    0.28

  4. D.

    0.02

Question 4 of 5

What is the ratio of households with income of less than Rs. 1,500 p.m. to the total number of households?

  1. A.

    0.68

  2. B.

    0.915

  3. C.

    0.405

  4. D.

    0.210

Question 5 of 5

Which of the following can be definitely stated? I. As income increases, consumption of low-priced toothpastes drops. II. Lower the income, no expensive toothpaste will be used by that household. III. More than 50% of the households have incomes less than Rs. 2,500 p.m.

  1. A.

    Only I

  2. B.

    Only III

  3. C.

    I and III

  4. D.

    II and III

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