Definition of Showrooming
XAT 2018 · General Knowledge · Easy · General Knowledge
What is Showrooming?
- A.
An individual browses the sites of e-retailers for products and then ends up purchasing the product from some brick and mortar store.
- B.
An individual visiting a brick and mortar store to have a look and feel of the product and then ordering the same product through some e-retailers.
- C.
An individual visiting a big box retailer to have a look and feel of the product and then purchasing the same product from nearby kirana (Mom and Pop) store.
- D.
An e-retailer using the kirana (Mom and Pop) stores to keep its stock of goods and meets the orders in the nearby localities.
B
Explanation
Showrooming is the practice of visiting a store or shop to examine a product before buying it online, usually at a lower price.
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