Multiple Customer Segments

CMAT 2022 · INE · Medium · Entrepreneurship

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Having more than one customer segment:

  1. A.

    Can never be beneficial as this makes an entrepreneur lose focus

  2. B.

    Can never be beneficial as it brings in undesired complexity

  3. C.

    Can be beneficial as it helps maintain consistent business throughout the year

  4. D.

    Can be beneficial as it helps reduce costs

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