Assertion-Reason on Scaling and Niche Market

CMAT 2025 · INE · Easy · Business Scaling

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Given below are two statements: one is labelled as Assertion (A) and the other is labelled as Reason (R):

Assertion (A): 'Scaling a business' means expanding the company to serve more customers. Reason(R): A small, specialised market segment is known as a niche market.

In light of the above statements, choose the correct answer from the options given below:

  1. A.

    Both (A) and (R) are true, and (R) is the correct explanation of (A).

  2. B.

    Both (A) and (R) are true, but (R) is not the correct explanation of (A).

  3. C.

    (A) is true, but (R) is false.

  4. D.

    (A) is false, but (R) is true.

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