Assertion-Reason on Scaling and Niche Market
CMAT 2025 · Innovation & Entrepreneurship · Easy · Business Scaling
Given below are two statements: one is labelled as Assertion (A) and the other is labelled as Reason (R):
Assertion (A): 'Scaling a business' means expanding the company to serve more customers. Reason(R): A small, specialised market segment is known as a niche market.
In light of the above statements, choose the correct answer from the options given below:
- A.
Both (A) and (R) are true, and (R) is the correct explanation of (A).
- B.
Both (A) and (R) are true, but (R) is not the correct explanation of (A).
- C.
(A) is true, but (R) is false.
- D.
(A) is false, but (R) is true.
B
Explanation
Assertion A accurately defines scaling. Reason R accurately defines a niche market. However, R does not explain A.
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